My name Is Shawn James. And I’m issuing a Challenge to the Black Community: Spend money at Black owned businesses like mine.
Every year $3.3 trillion dollars in cash and credit flow
throough the Black community. And 97 percent of that money winds up in the
hands of Whites and nonblacks making them richer. Allowing them to send their
kids to private schools and private Universities and live a middle class
lifestyle.
All While Black people remain the poorest in the
industrialized world.
The Black Group Economics Challenge works like this: Spend
money with a Black-owned business like mine. Then tell your friends about that
Black-owned business in your community. Then get your friends to spend money
with that Black-owned business and other Black-owned businesses in the community.
What’s the goal of this challenge? To get Black people to start
supporting their own businesses. To get them see the direct impact Black dollars
have on Black people when they’re spent with other Black people. And to start
getting Black people to start putting Black first when it comes to spending
their money.
If thousands of everyday people and hundreds of celebrites
can go out and pour buckets of ice water on each other to raise money for ALS,
how many Black people can spend as little as 99 cents to support a business or
two in our own community? We’ve got time to march and protest, but we take no
time to invest in ourselves and put money in our own pockets.
Then we scratch our heads as we struggle to make progress.
If the Black community is going to move forward Black people
have to start paying themselves first and putting themselves first. Economic
power is the only way to get social change in America. Show the world the power
of your money in 2015.
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